Wednesday, June 3, 2009

The Birth of “Sonny Alexander”

The story behind the name Sonny Alexander is pretty straight-forward.

Sonny was my Grandfather’s name and Alexander is my actual middle name, which my father chose for me. So, the name Sonny Alexander for me represents the power, strength, courage, and character of the two most influential men in my life. These men embody all of the qualities that have made me the man I am today.

Also, this name is distinctive and consistent with my musical vision- to create music that is multigenerational, cross-cultural, and multi-faceted. To me, the name Sonny has an old-school vibe to it that reminds me of a time when full bands dominated the air waves and everyone sang songs about love and the heart. It’s a name that is endearing and unassuming like the lyrics and melodies I write and sing.

The name Alexander has been ascribed to some of the most powerful men in history, commanding respect and attention. Alexander is a name that is epic and engaging- effects that I try to emulate in my arrangements and vocals. Meaning “Leader of People” or “Protector of Men”, the name resonates with purpose and destiny which guide my life and my musical expression.

The name Sonny Alexander reminds me of the legacy from which my life extends, my commitment to creating timeless music with integrity, and my own power and right to be who I am, unapologetically…

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